In addition to all the day time events, we’ve teamed up with DC to show you what happens at night, as DC Shoes has once again taken over The Standard Hotel in 2009. Exclusive parties, beautiful girls, and foggy nights courtesy of the free drinks
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On July 30th, DC hosted an exclusive event featuring Peanut Butter Wolf at The Standard, Downtown LA to kick off The Gold Standard 2009.
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Rob Wise, Brad Simms, Tom White, Edwin DeLaRosa shred the streets of New York as seen in our article featured in issue 157…
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DC is realizing a new BMX-specific shoe called the Tactic Mid and to help push the product, flow team rider Raul Ruiz threw down some moves and dropped some knowledge in this video on the DC site.
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For the second consecutive year DC will officially takeover The Standard, Downtown LA from July 30 – August 2 for The Gold Standard 2009. Conceived by DC, The Gold Standard 2009 is a hosted hotel takeover held during the 2009 Summer X Games, developed as a tribute to DC’s X Games athletes over the past 15 years.
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James Cox just got added to the European DC team and to start things off they dropped this edit of James doing what he does best.
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Believe it or not, the Czech Republic has a really strong BMX scene and DC’s European team recently took a trip there and came back with this street/park/trails edit for further proof.
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Similar to the am team photo shoot videos we recently showed you, DC did a video with their pro team during a magazine ad photo shoot. Check out Edwin DeLaRosa, Chris Doyle, Allan Cooke, and Cory Bohan all syncing up for the print ad.
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We had a similar video of our own up, but if you want to see what the guys over at DC put together from their am team ad photo shoot, hit up dcshoes.com.
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DC just dropped a video featuring Dave Mirra riding his warehouse (brakeless). I wish DC had embed-able videos so this thing could be on the homepage… Go to dcshoes.com to see it!
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